CHRIS G. — COPYWRITER
CHRIS G. — COPYWRITER
Creating a standout portfolio website for Chris G., an experienced copywriter, required a strategic blend of design, functionality, and performance.
Our goal was to develop a digital space that not only highlights her copywriting expertise but also engages potential clients from the moment they land on the site.
By focusing on a streamlined, accessible layout with conversion-driven elements, we built a website that reflects Chris' professional brand and facilitates effortless interaction for her audience.
Creating a standout portfolio website for Chris G., an experienced copywriter, required a strategic blend of design, functionality, and performance.
Our goal was to develop a digital space that not only highlights her copywriting expertise but also engages potential clients from the moment they land on the site.
By focusing on a streamlined, accessible layout with conversion-driven elements, we built a website that reflects Chris' professional brand and facilitates effortless interaction for her audience.
Creating a standout portfolio website for Chris G., an experienced copywriter, required a strategic blend of design, functionality, and performance.
Our goal was to develop a digital space that not only highlights her copywriting expertise but also engages potential clients from the moment they land on the site.
By focusing on a streamlined, accessible layout with conversion-driven elements, we built a website that reflects Chris' professional brand and facilitates effortless interaction for her audience.
Client
Chris G.
Year
2024
Category
Website
Live Project
Visit Site
Visit Site
Visit Site
Research
Research
To make Christine’s site as effective as possible, we started with research focused on what clients look for when hiring a copywriter.
We explored best practices in portfolio websites for creatives, studied Christine’s unique brand voice, and analyzed competitors’ sites to ensure her portfolio would stand out.
We also studied Christine’s unique writing style and branding to make sure the website reflected her personality and professionalism.
The goal with this project was to design a site that feels easy to navigate. Audience research shows that her clients value a streamlined experience and easy access to her services, which guided both design and functional elements of the site.
To make Christine’s site as effective as possible, we started with research focused on what clients look for when hiring a copywriter.
We explored best practices in portfolio websites for creatives, studied Christine’s unique brand voice, and analyzed competitors’ sites to ensure her portfolio would stand out.
We also studied Christine’s unique writing style and branding to make sure the website reflected her personality and professionalism.
The goal with this project was to design a site that feels easy to navigate. Audience research shows that her clients value a streamlined experience and easy access to her services, which guided both design and functional elements of the site.
Research
To make Christine’s site as effective as possible, we started with research focused on what clients look for when hiring a copywriter.
We explored best practices in portfolio websites for creatives, studied Christine’s unique brand voice, and analyzed competitors’ sites to ensure her portfolio would stand out.
We also studied Christine’s unique writing style and branding to make sure the website reflected her personality and professionalism.
The goal with this project was to design a site that feels easy to navigate. Audience research shows that her clients value a streamlined experience and easy access to her services, which guided both design and functional elements of the site.
Design
Design
The design process focused on creating a clean, professional layout that would allow Christine’s work to shine without unnecessary distractions. Key design considerations included:
Visual Hierarchy: To guide visitors through Christine’s services and work samples intuitively, we emphasized clear headings, ample whitespace, and strategically placed call-to-action buttons.
Accessibility and Usability: The “Schedule a Call” button is prominently located on each page, ensuring potential clients can easily contact her at any point. This button remains visible on mobile devices, enhancing usability for clients browsing on smartphones.
Typography and Color Scheme: We selected a modern, sans-serif typeface to convey a professional, approachable tone that aligns with Christine’s brand. The color palette is light and minimal, using soft hues to highlight key areas without overshadowing her copy.
The design process focused on creating a clean, professional layout that would allow Christine’s work to shine without unnecessary distractions. Key design considerations included:
Visual Hierarchy: To guide visitors through Christine’s services and work samples intuitively, we emphasized clear headings, ample whitespace, and strategically placed call-to-action buttons.
Accessibility and Usability: The “Schedule a Call” button is prominently located on each page, ensuring potential clients can easily contact her at any point. This button remains visible on mobile devices, enhancing usability for clients browsing on smartphones.
Typography and Color Scheme: We selected a modern, sans-serif typeface to convey a professional, approachable tone that aligns with Christine’s brand. The color palette is light and minimal, using soft hues to highlight key areas without overshadowing her copy.
Design
The design process focused on creating a clean, professional layout that would allow Christine’s work to shine without unnecessary distractions. Key design considerations included:
Visual Hierarchy: To guide visitors through Christine’s services and work samples intuitively, we emphasized clear headings, ample whitespace, and strategically placed call-to-action buttons.
Accessibility and Usability: The “Schedule a Call” button is prominently located on each page, ensuring potential clients can easily contact her at any point. This button remains visible on mobile devices, enhancing usability for clients browsing on smartphones.
Typography and Color Scheme: We selected a modern, sans-serif typeface to convey a professional, approachable tone that aligns with Christine’s brand. The color palette is light and minimal, using soft hues to highlight key areas without overshadowing her copy.
Development
Development
The development approach focused on optimizing performance and user experience:
Performance Optimization: We reduced file sizes for images and graphics, implemented lazy loading for below-the-fold content, and minimized file sizes. This ensures fast loading times, even on mobile devices, reducing bounce rates and providing a smooth experience for users.
Responsive Design: The site was built to be fully responsive, delivering an optimal browsing experience across all devices. Whether on desktop, tablet, or mobile, users can navigate Chris' portfolio easily and access her contact information without scrolling through cumbersome layouts.
The development approach focused on optimizing performance and user experience:
Performance Optimization: We reduced file sizes for images and graphics, implemented lazy loading for below-the-fold content, and minimized file sizes. This ensures fast loading times, even on mobile devices, reducing bounce rates and providing a smooth experience for users.
Responsive Design: The site was built to be fully responsive, delivering an optimal browsing experience across all devices. Whether on desktop, tablet, or mobile, users can navigate Chris' portfolio easily and access her contact information without scrolling through cumbersome layouts.
Development
The development approach focused on optimizing performance and user experience:
Performance Optimization: We reduced file sizes for images and graphics, implemented lazy loading for below-the-fold content, and minimized file sizes. This ensures fast loading times, even on mobile devices, reducing bounce rates and providing a smooth experience for users.
Responsive Design: The site was built to be fully responsive, delivering an optimal browsing experience across all devices. Whether on desktop, tablet, or mobile, users can navigate Chris' portfolio easily and access her contact information without scrolling through cumbersome layouts.
Concept
Concept
The concept for Christine Gomolka’s website is rooted in a blend of professionalism and approachability. The goal was to create a digital space that reflects her credibility as a seasoned copywriter while providing a seamless experience for her audience.
Visual Concept: The clean, minimalist design ensures Chris' words are the focal point. By utilizing subtle color accents and clear typography, we created a site that feels both light and polished, ideal for presenting her portfolio in a way that’s memorable and accessible.
Functional Concept: Every element serves a purpose, from the “Schedule a Call” button to the logical flow of services and testimonials. The functionality is designed to drive conversions, leading visitors to take action, whether they are exploring her work or booking a call. This careful blend of form and function makes the site inviting and efficient, embodying Chris' professional brand.
The concept for Christine Gomolka’s website is rooted in a blend of professionalism and approachability. The goal was to create a digital space that reflects her credibility as a seasoned copywriter while providing a seamless experience for her audience.
Visual Concept: The clean, minimalist design ensures Chris' words are the focal point. By utilizing subtle color accents and clear typography, we created a site that feels both light and polished, ideal for presenting her portfolio in a way that’s memorable and accessible.
Functional Concept: Every element serves a purpose, from the “Schedule a Call” button to the logical flow of services and testimonials. The functionality is designed to drive conversions, leading visitors to take action, whether they are exploring her work or booking a call. This careful blend of form and function makes the site inviting and efficient, embodying Chris' professional brand.
Concept
The concept for Christine Gomolka’s website is rooted in a blend of professionalism and approachability. The goal was to create a digital space that reflects her credibility as a seasoned copywriter while providing a seamless experience for her audience.
Visual Concept: The clean, minimalist design ensures Chris' words are the focal point. By utilizing subtle color accents and clear typography, we created a site that feels both light and polished, ideal for presenting her portfolio in a way that’s memorable and accessible.
Functional Concept: Every element serves a purpose, from the “Schedule a Call” button to the logical flow of services and testimonials. The functionality is designed to drive conversions, leading visitors to take action, whether they are exploring her work or booking a call. This careful blend of form and function makes the site inviting and efficient, embodying Chris' professional brand.
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SAM SILVA
SAM SILVA
SAM SILVA
©2024 SAM SILVA
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©2024 SAM SILVA
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©2024 SAM SILVA
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